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A key problem of secondary analysis is:


A) cost
B) validity
C) sample selection
D) data collection strategies
E) questionnaire construction

F) C) and D)
G) A) and E)

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A demonstrated lack of bias is more important than a high response rate.

A) True
B) False

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When follow-ups are planned with mail surveys:


A) the anonymity of respondents can no longer be guaranteed
B) more thoughtful answers are usually provided by those who wait until the follow-up to respond
C) response rates typically increase
D) response bias can no longer be estimated
E) all of these choices are true

F) A) and C)
G) C) and E)

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A well designed training session for new interviewers should include all but which of the following::


A) a review of the survey instrument to build familiarization
B) strategies on how to probe for additional information when appropriate
C) a description of what the study is about
D) practice interviewing on actual participants in the research
E) prepared specifications for explaining and clarifying the survey instrument.

F) None of the above
G) A) and D)

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Working with a very limited budget,Professor Jenner undertook a national survey of 3,000 households.Jenner felt that the topic under investigation would produce a low response rate.What advice would you give Jenner?


A) Use postage stamps for both the outgoing and the return mail.
B) Use postage stamps for the outgoing mail and business reply permits for the return mail.
C) Use bulk rate for the outgoing mail and business reply for the return mail.
D) Use bulk rate for the outgoing mail and postage stamps for the return mail.
E) Use bulk rate for both the outgoing and the return mail.

F) A) and B)
G) A) and C)

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Interview surveys have a number of advantages over mail surveys;which of the following is NOT one of those advantages?


A) Higher response rates
B) There is generally a smaller number of "don't knows" and "no answers"
C) There is a smaller number of relevant responses given
D) Observations can be made
E) All of these choices are advantages of the interview

F) A) and B)
G) B) and D)

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C

The interviewer should be a neutral medium through which questions and answers are transmitted.

A) True
B) False

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True

A variety of methods are available for the presentation of response categories.Which of the following methods does Babbie prefer?


A) Parentheses
B) Numbers
C) Boxes
D) Brackets
E) All of these choices are equally "okay"

F) B) and D)
G) B) and C)

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"Push polls" are useful for predicting what voters really think about candidates.

A) True
B) False

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False

Interview surveys are recommended to open with


A) demographic questions
B) questions regarding specific content
C) it does not matter,it's the preference of the interviewer
D) a brief conversation
E) the most innocent questions

F) A) and B)
G) C) and D)

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Which of the following is a benefit of mail surveys over interview surveys?


A) higher response rates
B) there is generally a smaller number of "don't knows" and "no answers"
C) questions can be clarified rather than skipped by the participant
D) observations can be made
E) they allow more honest responses from participants.

F) All of the above
G) B) and C)

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Professor Smidlapp mailed a questionnaire to students on the issue of academic dishonesty.Smidlapp planned to use inferential statistics in the analyses and was concerned about the response rate.You tell Smidlapp that technically the use of inferential statistics assumes that:


A) all members of the population complete and return the questionnaire
B) all members of the initial sample complete and return the questionnaire
C) at least 50% of the members of the initial sample complete and return the questionnaire
D) at least 50% of the population complete and return the questionnaire
E) the overall response rate exceeds 75%

F) B) and E)
G) B) and D)

Correct Answer

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Which of the following statements about contingency questions is FALSE? Contingency questions are designed to:


A) increase the likelihood of responses from those for whom the questions are relevant
B) spare respondents the frustration of reading and puzzling over questions that are irrelevant to them
C) enable the researcher to ask several questions that have the same set of answer set
D) facilitate the respondent's task in completing the questionnaire
E) all of these choices ARE accomplished using contingency questions

F) All of the above
G) C) and E)

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In general,survey research is:


A) strong on reliability and strong on validity
B) strong on reliability and weak on validity
C) weak on reliability and strong on validity
D) weak on reliability and weak on validity
E) reliability and validity are not issues that concern researchers who use the survey technique

F) B) and C)
G) A) and D)

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Probes are used more frequently in open-ended questions than in closed-ended ones.

A) True
B) False

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A return rate graph:


A) begins on the day the questionnaires were mailed
B) begins on the day the first response is received
C) begins on the day when at least ten responses are received
D) begins on the day the second mailing is planned
E) varies as to when it should begin depending on the nature of the project

F) A) and E)
G) C) and D)

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The phrasing used in closed-ended questions should allow respondents to attach their own meanings and interpretations to the question.

A) True
B) False

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The primary function of the probe is to:


A) loosen up the respondent
B) get the correct answer from the respondent
C) get the respondent to answer a question more fully
D) indicate an understanding and interest in the respondent
E) all of these choices

F) A) and B)
G) A) and C)

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Which of the following lists the three main methods of administering survey questionnaires?


A) Self-administered questionnaires,face-to-face interviews,and mail surveys
B) Face-to-face interviews,mail surveys,and electronic surveys
C) Face-to-face interviews,telephone interviews,electronic surveys
D) Telephone interviews,electronic surveys,and self-administered questionnaires
E) Face-to-face interviews,self-administered questionnaires,and telephone surveys

F) A) and E)
G) B) and E)

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Which of the following techniques tends to have the highest response rate?


A) Mail surveys
B) Fax surveys
C) Telephone surveys
D) Face-to-face interviews
E) All of these choices have similar response rates

F) B) and E)
G) B) and D)

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