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Exam 4: Planning Business Messages

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Question 31

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Anticipating and profiling the audience for a message helps a communicator determine what words and tone to use.

A) True
B) False

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Question 32

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A secondary purpose of business messages is to promote ____________________ so that you and your organization look good in the eyes of your audience.

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Question 33

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List the three steps of the 3-x-3 writing process and briefly describe what occurs during each phase.

Good writers spend most of their time ____________________, which is the third phase of the writing process.

Every message you write should begin with the notion that your audience is thinking What's in it for me?(WIIFM)

The third phase of the writing process involves editing, proofreading, and evaluating your message.

During the analyzing part of the prewriting phase, you must first determine the ____________________ of your message.

You want to simplify your language and use short, familiar words that your audience will recognize. Which of the following sentences has the best wording?

You are in charge of preparing a sales brochure and must profile your audience. What question should you ask to profile your primary audience?

The primary purposes for sending business messages are typically to inform and to ____________________.

The three phases of the 3-x-3 writing process include ___________, writing, and revising.

______________ is technical or specialized terms used within a field such as Human Resources or Geology.

Professional business messages should not include texting-style abbreviations such as BTW, slang, sentence fragments, or chitchat.

Team writing is especially important for documents that require the expertise or consensus of many people.

Determining whether a message will be transmitted by e-mail or delivered in person is part of what?

Which of the following statements best describes the 3-x-3 writing process?

You want your writing to sound positive and courteous. Which of the following sentences has the best choice of wording?

When choosing the best channel for your message, you should consider the importance of the message; the amount and speed of feedback and interactivity required; the necessity of a permanent record; the cost of the channel; the degree of formality desired; and the confidentiality and sensitivity of the message. What other factor should you consider?

Aimee has composed the following e-mail message to her supervisor: I'm not trying to rat on Cynthia, but she's been taking too many smoke breaks. What level of diction is Aimee using?

Business communicators should anticipate both primary and ____________________ audiences.